The true test of a shirt is hour fourteen of a cross-border bus journey. Cotton loses its structure when things get difficult. It sags, wrinkles and chafes against your skin under heavy rucksack straps.
Modern Merino wool is a revelation in texture. These fibres are finer than a human hair. They create a fabric that is luxuriously soft. It moves with your body rather than resisting it. It feels light and non-clingy from your morning espresso until your late-night noodles.
Merino possesses natural elasticity. It stretches and snaps back into shape. Cotton tends to stiffen and wrinkle permanently after a few hours of activity. This flexibility ensures your clothing never becomes a distraction. It is the ultimate ‘set and forget’ staple. This high-performance layer keeps you looking sharp.
